A holiday gift set is the first thing many new customers buy from a beauty brand, so the box it comes in has to feel worth keeping.
Our Black Friday beauty packaging deal takes up to 30% off the boxes that skincare, makeup and fragrance brands need most for gift season. Rigid gift boxes qualify from just 50 units, which suits the small premium runs that indie brands plan for gift season.
This guide shows which gift sets to plan, how the rigid and carton tiers work for beauty products and how to keep label space clear. It ends with the steps to claim the deal with code BFBOXES before Cyber Monday.
Key takeaways
- The Black Friday beauty packaging deal takes up to 30% off with code BFBOXES until Cyber Monday at 11:59 PM ET.
- Rigid gift boxes earn 10 to 15% off from 50 units and 20 to 30% off from 100 units per size and design.
- Single product cartons for lipstick, serum and perfume earn 20 to 30% off at 500 boxes per size and design.
- Keep one design per carton size and put shade names on stickers so every shade counts toward the same tier.
- Leave a clear panel for ingredients and net contents before you design the front of any cosmetic box.
What Does the Black Friday Beauty Packaging Deal Cover?
The deal covers every printed box a beauty brand orders, from a lipstick carton to a magnetic gift box. The size of the discount depends on the box type and on the quantity you order per design.
| Box type | Quantity per size and design | Black Friday discount |
|---|---|---|
| Rigid gift boxes and magnetic boxes | 1 to 49 | Standard price, no minimum |
| Rigid gift boxes and magnetic boxes | 50 to 99 | 10 to 15% off |
| Rigid gift boxes and magnetic boxes | 100 or more | 20 to 30% off |
| Paperboard cartons for single products | 100 to 499 | Standard price |
| Paperboard cartons for single products | 500 or more | 20 to 30% off |
| Corrugated mailers for online orders | 500 or more | 20 to 30% off |
Paperboard cartons come to an estimated $0.35 to $2.80 per box in the sale, against $0.50 to $3.50 at standard price. Our Black Friday packaging boxes page lists every box group in the offer with its tier and its estimated price.
Corrugated mailers for online orders follow the same 500 box rule as the paperboard cartons do. A brand that ships direct can save on both the gift box and the box it travels in.
Rigid boxes are quoted one by one because the board, wrap paper and insert change the price so much. With the tiers clear, the next step is choosing which gift sets to build this season.
Which Holiday Gift Sets Sell Best for Skincare and Makeup?
Beauty gift sets sell best when they solve a whole routine in one box, so plan each set around a step the customer already takes every day.
| Gift set | Typical contents | Box and insert |
|---|---|---|
| Skincare routine set | Cleanser, serum and moisturizer | Two piece rigid box with a three cavity insert |
| Lip trio | Three lipsticks or lip glosses | Slim magnetic box with a slotted card insert |
| Fragrance duo | Full size perfume and a travel spray | Rigid box with a deep foam insert |
| Mini discovery kit | Five to eight small samples | Drawer box with a printed tray |
Put the hero product in the center of the insert so it is the first thing the camera sees when the lid comes off. Smaller items sit on either side in cavities cut to their exact shape so nothing rattles in transit.
Two piece and magnetic builds both live on our rigid boxes page with sizes and closure options. These premium builds also sit in the tier that suits small beauty runs best.
Which Single Product Cartons Should You Stock at the 500 Tier?
Stock the single product cartons that you reorder every month, because those are the sizes where 500 boxes per design pays off fastest.
- Lipstick and lip gloss cartons are small and light, so 500 of them take little shelf space in your stockroom, as our custom lipstick boxes page shows
- Serum cartons for dropper bottles fit 30 ml and 50 ml sizes and move fast in the holiday season through custom serum boxes
- Perfume boxes need a snug insert around the bottle neck, and our custom perfume boxes cover both carton and rigid builds
- Keep one design per size and change the shade name on a sticker, so every shade counts toward the same 500 box tier
Every carton style we make for beauty brands sits under our custom cosmetic boxes range. Stocking cartons in the sale also leaves time and budget to plan the next product launch.
Planning holiday gift sets for your beauty brand?
Send the products in each set and the quantity per design with code BFBOXES. We return a dieline, an insert layout and a price with your Black Friday tier applied.
Should You Buy Your Next Launch PR Boxes in the Sale?
Yes, if a launch is planned for the first weeks of the new year. Ordering the PR boxes in the sale locks in the discount for the whole send out.
A launch kit sent to fifty creators fits the rigid 50 to 99 tier, and a larger list of a hundred or more reaches 20 to 30% off. Print the inside of the lid because that panel is the first frame of every unboxing video.
Our custom PR boxes page covers magnetic, drawer and mailer builds for influencer kits. Whatever the box, the print still has to leave room for the label details that beauty products need.
How Do You Keep Label Space Clear on a Beauty Box?
Plan a clean panel for the ingredient list and the net contents before you design the front, because cosmetic labels have to carry both in a readable size.
The FDA cosmetics labeling guidance explains which details belong on the outer box and where they go. Your designer then works the artwork around that panel and never over the text it holds.
- Keep the principal display panel for the brand name, the product name and the net contents in a clear type size
- Use a side or back panel for the full ingredient list so it never competes with the artwork on the front
- Leave a white or light area behind small type so dark board and foil do not make the ingredients hard to read
Our team places your label panel on the dieline before the proof, so nothing is lost at the fold. With the label settled you can spend the rest of the design budget on finishes that buyers notice.
Which Finishes Make Beauty Gift Boxes Look Premium?
Soft touch lamination, hot foil and spot UV make beauty gift boxes look premium, and all three are included in the Black Friday discount.
| Finish | What it does | Best place on the box |
|---|---|---|
| Soft touch lamination | Gives a velvet feel to the whole box | Rigid lids and gift set sleeves |
| Hot foil in gold, rose gold or silver | Adds a metallic mark that catches the light | Logo and product name |
| Spot UV | Adds a raised gloss layer on a matte box | Patterns and small icons |
| Embossing | Raises the logo so it can be felt | Center of the lid |
Pick one hero finish per box rather than all four, because a single strong effect looks more expensive than a crowded lid. Once the finish is chosen, the last step is claiming the deal before the countdown runs out.
How Do You Claim the Beauty Packaging Deal Before Cyber Monday?
Claim the deal by sending a quote request with code BFBOXES and confirming the order before the countdown ends on Cyber Monday at 11:59 PM ET.
- Open our quote form and list each box with its size, style and quantity per design
- Write the code BFBOXES in the message box so our team applies the right tier to every line of the quote
- Approve the dieline and a proof, or order a plain sample first if you want to test the insert fit
- Confirm the order before the countdown ends, because reorders after the sale return to standard price
Every quote covers our custom packaging boxes, made in house in Neptune, New Jersey with no setup fees and free shipping across the United States.
Frequently asked questions
Beauty brands planning a holiday launch tend to ask about rigid minimums, shade sharing and finishes before they claim the sale price.
The short version
Black Friday beauty packaging takes up to 30% off with code BFBOXES until Cyber Monday at 11:59 PM ET, with tiers counted per size and design.
Order rigid gift sets from 50 boxes for 10 to 15% off and stock single product cartons at 500 boxes for 20 to 30% off.
Plan the label panel first, pick one hero finish and send your sets through our quote form before the countdown ends.
Ready to claim up to 30% off your beauty packaging?
Write code BFBOXES on our quote form and confirm before Cyber Monday at 11:59 PM ET. Production takes 8 to 10 business days and shipping is free across the United States.
